![]() That is the question really. Search Engine Optimisation for mobile is quite important. The size of the mobile screen and Google unified search results make it challenging but interesting. Mobile search optimisation includes lighter HTML pages AMP pages, mobile responsive site, fast page loading, localised search results, higher visitor retention rates and reduced bounce rates. |
![]() Check for any pages that are getting a lot of desktop traffic compared to mobile traffic. Most users search via mobile these days, so an influx of desktop traffic may indicate an issue with the mobile usability of the page in question. |
![]() PNG is most often recommended for its ability to compress up to 95 in Photoshop with little loss in quality. This is because web optimization is much different than print. It takes time on the front end, but optimizing all image and video files before uploading them to your website saves a LOT of time and money in the long run. While visual content is important, theres one type of visual content that needs to be removed from your site. Can you guess what it is? I dont typically like to be negative about much, but Flash is one of those things I was never excited about. Maybe Im just not technical enough to appreciate it. In the early years of the Internet, Adobe Flash was all the rage. Animated websites were created with overly complicated designs that eventually become too much. Sleek, simple designs like Google, Medium, Craigslist, Facebook, and Amazon prevailed while flashy pun intended designs started to fall off. Designs like this may look cool, but they dont translate at all to mobile. |
![]() If you are looking for a way that improves your business strategy and objectives, especially on a local level, mobile SEO is your ultimate tool to trust. Mobile SEOs are focused on implementing a strong SEO strategy and creating mobile-friendly websites. And since the number of mobile searches is on the rise, it is expected that businesses, too, will follow up on this mobile trend. More traffic, revisits, and retained visitors are some of the perks of using mobile SEO as part of your strategy. After all, first organic listings on mobiles earn 27.7 of clicks, whereas desktop listings only boast 19.3 of clicks. Get a comprehensive website performance analysis with our free SEO audit tool under 2 mins. Running an agency? Get the tools and support you need. Sign Up For Free. |
![]() Fast loading times dont bring benefits only to user experience, but they matter for mobile SEO. Some of the benefits of fast loading websites are decreasing bounce rates, increasing conversion rates, and improving user experience and engagement. We wrote an article exploring the importance of page speed in search engine optimization that will offer you more in-depth knowledge of optimising your websites speed. |
![]() What is Mobile SEO? Mobile search engine optimization, also called mobile SEO or mSEO, is the technical term for all measures aimed at user-friendly presentations of websites and their content on mobile devices tablets, smartphones, etc. A cornerstone of mobile SEO is also mobile marketing, which aims to achieve a better Google ranking in mobile search results. |
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![]() Search Engine Optimisation SEO. Social Media Marketing. Charity and Not-for-profit. Managing Digital Teams. Managing Digital Branding. Managing Digital Transformation. Managing Lifecycle Marketing. Managing International Marketing. Startup and Small Businesses. Explore our Search Engine Optimization SEO Toolkit. An introduction to Mobile SEO. |
![]() For example, these instructions from Google outline how to format a recipe with structured data. This HubSpot Academy lesson can help you with rich SERP results. Or listen to this podcast to learn how to win featured snippets.: Publish evergreen content. When planning and writing your blog articles, make sure it's' evergreen content. Meaning, the content is about topics that will remain relevant and valuable over a long period of time with only minor changes or updates. Let's' look at a few reasons why evergreen content is so important.: It'll' help you rank over time, not just in the near future. It contributes to steady amounts of traffic coming to your blog and website long after its been published. It'll' help you generate leads over time as a result of the traffic it continually generates. All blog content - whether it's' a long-form article, how-to guide, FAQ, tutorial, and so on - should be evergreen. Even the images you use in these posts should be evergreen. Check out this blog post for some examples of and ideas for evergreen content on your blog. Update existing content. To improve your SEO, you may assume you need to create new blog content. |
![]() Responsive Design - The third option for configuration is a responsive design. Like a dynamic serving configuration, your desktop and mobile websites are also on the same URL. Six Other Mobile Optimization SEO Tips. 1 Pillar Page Strategy. Content really matters. |